New Products Asakusa

New Fragrance "Hatenko" Released, Expressing Asakusa, the Brand's Birthplace

Published Oct 13, 2026

The brand "Hatenko" has released a new fragrance with a scent that expresses Asakusa, the brand's place of origin.

It is drawing attention as a creation that portrays the atmosphere and culture of the town through scent.

SourceGoogle ニュース「浅草」

All New Products in Asakusa →

All listings in Asakusa →

Official information →

Related in Asakusa

New ProductsKuramae

Kuramae Pastry Shop "Patisserie FOBS" Celebrates 10th Anniversary

Published Oct 20, 2026

"Mobile Suit Gundam" x Asakusa's Long-Established "Honpindo" Collaboration Katazome Collection Released

Ongoing

New ProductsAsakusa

"Mobile Suit Gundam" x Asakusa's Long-Established "Honpindo" Collaboration Katazome Collection Released

STRICT-G, the official Gundam apparel shop, will release a katazome (stencil-dyed) collection in collaboration with the long-established Asakusa brand Honpindo. Pre-orders are open on Premium Bandai from October 16, 2026, and general sales begin on October 24.

10.16 FRI → 11.01 SUN