Matsuya Asakusa Christmas Cake Reservations

Reservations for this year's Christmas cakes are now starting at Matsuya Asakusa. The reservation period is Wednesday, October 7 – Tuesday, December 15, 2026.

In addition to limited-edition cakes from the long-established Omiya Yogashiten, loved across generations, cakes from popular shops near Asakusa will make their debut. Reservations close once the limited quantities are reached, so we recommend booking early.

Main Lineup

• [Omiya Yogashiten] Bûche de Noël (approx. 18 cm long) ¥3,780. A traditional treat with two layers of vanilla and cocoa sponge sandwiched with buttercream, finished with raspberry jam and coconut. Exclusive to Matsuya Asakusa. Limited to 50 cakes.
• [Hotel New Otani Patisserie SATSUKI] New Super Amaou Shortcake (approx. 18 cm in diameter) ¥15,660. A classic cake made with sponge using Hakata Amaou strawberries and Taiyo eggs, paired with fresh cream from Omuta, Kyushu. Limited to 15 cakes.
• [CONFECT-CONCEPT] Vanilla and Strawberry Christmas Cake (approx. 12 cm in diameter) ¥6,048. A gently sweet mousse cake from a patisserie located in Moto-Asakusa. Exclusive to Matsuya. Limited to 20 cakes.

How to Reserve

Reservations are accepted by phone (03-3842-1111; tell the operator "Christmas Cake Reservation Counter") or in store. In store, use the 1st-floor Gift Counter from October 7 to November 10, and the 1st-floor Oseibo Gift Center from November 11 to December 15. Online advance reservations for the Omiya Yogashiten Bûche de Noël are also available from Thursday, October 1 to Tuesday, October 6.

All prices include tax. Images are for illustration purposes.