"Minenokoya" Pop-up Shop (Matsuya Asakusa)

A pop-up shop by the plant-dyeing workshop Minenokoya is coming to the women's accessories promotion space at Matsuya Asakusa.

Minenokoya is a plant-dyeing workshop nestled in nature around Mt. Enkai, between Yokohama and Kamakura. They grow their own dye plants, including indigo and marigold, and carefully hand-dye each piece, such as clothing and stoles, while respecting the cycles of nature.

Featured Item

• Plant-Dyed Voile Shirt Dress 25,300 yen (tax included)

This shirt dress is made from voile fabric with an attractive light, sheer feel. Plant dyeing with Indian indigo and myrobalan creates rich, deep colors in a gradient.

This is a chance to see and touch the distinctive texture that only hand-dyeing can produce. *Images are for illustration purposes only.

Event Details

• Dates: Wednesday, September 30 – Tuesday, October 6, 2026
• Venue: Matsuya Asakusa, Women's Accessories Promotion Space